Armaih

My Role
I managed every aspect of the visual and interaction design
process, working closely with their team to ensure the final product aligned with their vision.
My responsibilities included: developing a cohesive and sophisticated brand identity tailored to
Armaih’s luxury travel focus; designing the website's visual and interactive elements to
deliver an immersive user experience; creating and maintaining a design system to ensure
consistency across the brand; collaborating with developers to support a seamless launch.


The Problem
Armaih, a new player in the luxury travel industry, needed
a digital presence to establish their brand and captivate their target audience. The challenge
was to design a showcase website that would embody their luxurious and modern ethos while
setting the foundation for a memorable customer experience.
Design System
I developed and managed the design system for Armaih
independently, ensuring consistency and scalability across their brand and digital presence. By
creating a comprehensive style guide with reusable components, I streamlined the design process
and laid the foundation for a visually cohesive and high-performing website.

The Results
The final website successfully captured Armaih's
luxurious and modern ethos, providing an immersive digital experience that resonated with their
target audience. The cohesive brand identity and sleek design elevated Armaih’s presence in the
luxury travel market, positioning them as a trusted and distinguished choice for bespoke travel
services. The scalable design system ensured future adaptability, allowing the brand to grow
while maintaining consistency across all touchpoints
